WESTSIDE GLD was founded at the epicentre of San Jose, California. The owner, Alessio, wanted to create a brand that echoes the urban culture the city. 


At WESTSIDE GLD, it is all about lifestyle. We want the customer to feel good and live life with confidence. Our carefully crafted pieces will promote a work hard, play hard mentality. Boss up.


Soon WESTSIDE GLD will be recognised worldwide as an industry leader in urban jewelry. We will touch every corner of the globe.